Category Archives: Uncategorized

Fashion Marketing Planning

What’s in a fashion marketing campaign?   This article explores the components of a fashion marketing plan and how fashion brands can enhance their marketing strategy. Fashion marketing is concerned with meeting the needs, wants, and demands of your targeted … Continue reading

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Fashion Or Comfort – Which Is More Important?

It’s all over the magazines, frequently featured on television, and even some newspapers are in on the game. Advice on what to wear and what not to wear. The people we surround ourselves with tend to be all too happy … Continue reading

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The Importance of Following Fashion Trends

If you’re into fashion, you’ll understand why the world celebrates Fashion Week like it was Christmas. You’ll understand why they trip over their own feet trying to get a front-row seat and ogling at the super models who stride down … Continue reading

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